Effect of Perception Management

PART 1
PERCEPTION MANAGEMENT

1.1. Perception
1.2. Definition and Extent of Perception
1.3. Historical Development
1.4. An Interdsciplinary Perspective on Perceptipon Management
1.5. Factors Affecting Consumer Buying Behavior
1.6. Social Factors
1.7. Individual and Social Perception


PART 2
CUSTOMER LOYALTY

2.1. Customer Loyalty Term, Definition and Features


PART 3
COMPANY PROFITABILITY

3.1. Profit and Profitability Terms
3.2 Factors That Can Affect Profitability


PART 4
COMPANY AVERAGE LIFE TIME

4.1. Life Course and Continuity Problem of Businesses
4.2. Business Continuity and Problems in Turkey
4.3. Dimensions of the Continuity Problem


PART 5
METHOD

5.1 Data Collection Tools Used in the Study
5.2 Statistical Techniques used in the Research
5.3 Research Findings


PART 6
DISCUSSION


PART 7
RESULT AND SUGGESTIONS